The challenge
Toca Social had built their own small data warehouse to aggregate different information sources and provide business overview dashboards. However, as their column-rich environment grew, the system became increasingly sluggish and slow.
The technology team needed urgent intervention to continue operating. The failing data warehouse threatened their ability to understand guest engagement and business performance - critical factors for their expanding multinational operations.
The solution
Working through Tahola (now Ometis following our acquisition), we quickly took all their existing information and replicated the dashboards they were already familiar with, allowing business operations to continue without disruption. As an agnostic data provider, we showed Toca Social all available platforms and helped them select the best solution for their needs.
From the start, we demonstrated deep understanding of the hospitality industry, showing them relevant case studies from similar companies aligned with their goals.
The results
We maintained uninterrupted business continuity by keeping their familiar dashboards while implementing a more robust data infrastructure. The partnership extended beyond technical implementation - we provided strategic guidance on maximising profitability.
For example, we suggested tracking drink sales immediately after games finish to identify opportunities for revenue growth. This approach delivered strong return on investment.
The solution allows Toca Social to better understand guest engagement patterns across their interactive football and dining experience, supporting their long-term platform development goals.
"Toca Social perfectly demonstrates our crisis-to-growth approach. Their data warehouse was failing, threatening operations. We stabilised it within days, then partnered with them to find revenue opportunities like tracking post-game spending patterns. That's how you turn urgent fixes into lasting commercial partnerships."
Simon Blackbourne, Business Development Director at Ometis
Next steps
Struggling with ineffective data solutions not meeting your requirements?
Book a call with our team to see how we can help build better solutions which deliver stronger ROI and greater impact on your hospitality business.
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